It all started with an Apple, and then there were “me-too” tablets mushrooming from every corner of the world.
Although the concept of “low-cost” and hence low-functionality tablets beats the whole purpose of having a portable computer in your hands, but following the principle of something is better than nothing, these devices do have found it’s place with many of the Indian consumers.
Why it has though, the reasons are highly debatable. The mind-set people have about expensive gadgets, is one.
But we are also very positive that, once the consumer will get a feel about what a basic tablet is all about, they will eventually shift to buying better, and definitely, pricier solutions to those entry-level ones. (more…)